DEMO REEL SUMMER 2008

demoreel2008

For a full DVD with loads of goodies send us an email and we’ll pass one along. Don’t forget to let us know a bit about yourself. We like meeting new people.

NISSAN - AUGMENTED REALITY

nissangooddecision.com

In conjunction with the automaker’s “Good Decision” ad campaign, visitors to NissanGoodDecision.com are matched with a Nissan car and are given an augmented reality experience. We’re already getting some nice press at Marketing magazine

LEXUS - RX 2010 Microsite

Lexus RX 2010 Mircrosite

Just wrapped this with our friends at pixelpusher. Our excitement has led us to post without the usual pithy comments. Enjoy.

MOTRIN - PAIN

motrin

CLIENT: TAXI NEW YORK
PROJECT: MOTRIN PAIN

Babies. They scream…They cry…They spit beets on that Italian sectional that cost you a month’s salary. We developed these 2D typography based webisodes for our friends at Taxi to get the word out: Motrin is here to ease your pain.

VERSA NIGHTS 2

NISSAN VERSA NIGHTS CLUB INTERACTIVE

CLIENT: TBWA CHIAT DAY TORONTO
PROJECT: BOUNCE YOUR VERSA

There are easier ways of getting around town, but few are more fun than bouncing in a Nissan Versa! If you own a Nissan Versa you can give it a shot on your own, if not try it on the interweb with our latest interactive piece we just finished for TBWA Toronto.

COBRA, EAGLE, PHOENIX, WOLF.

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Introducing our beastly render farm. Animals. Get it? So what if the Phoenix is a mythical creature. It’s still as majestic and seemingly dangerous as the others. It may be small now with ony 4×4 core dedicated machines, but it’s uber satisfying to hit render and watch the buckets do their beastly dance. So since it’s a PC render farm we thought it should have a theme befitting its character; power with an element of the unexpected… and danger! Some would rather have had no PCs in the office at all. Some would say that they detract from the elegant aesthetic of the rows of Apple G5’s, but not us. Nope. Plus we’d never get our 3D MAX scenes rendered… We could have called it SPAM, WORM, TROJAN and PHISH, but that’s just crazy.

PROPER TELEVISION - CANADA’S WORST HANDYMAN 3

demoreel2007

CLIENT: PROPER TELEVISION
PROJECT: CANADA’S WORST HANDYMAN 3

Proper Television returned to broadcast design company, MELDMEDIA Inc., for a new branding package for it’s new media property Canada’s Worst Handyman.

SENECA Changes you

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We finished a theatre spot for Seneca College a while back. You could imagine our surprise when we saw it translated into a full page ad on the back cover of Eye magazine. We’re pretty stoked that a motion piece translated so well into a print ad.

SENECA - CHANGE

SENECA COLLEGE SOAPBOX

CLIENT: SENECA/SOAPBOX
PROJECT: CHANGE

So there are like, 2 discussion topics in Toronto. One: the weather. Two: jobs. Seriously, you can’t leave the house without answering “So what do you do?” like, 18 times. When we say “Motion Graphics designers!” we typically get blank stares. This cinema spot for Seneca gets interested enthusiasm instead.

BMW MINI - WINTER BOOK

MINI WINTER BOOK

CLIENT: TAXI
PROJECT: WINTER BOOK

Since we’re such burly Canadian lumberjacks, we can provide great insight into how to survive winter. Go the hell outta Canada! / Aller! L’hiver est horrible ici! (We’re bilingual up here eh.) Ok, maybe we aren’t so burly. Instead, check this site we did with Taxi using iconography and a cool digi-book feature to show how Mini can help you cope.

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