'AWARDS'

CLIENT: FJORD
PROJECT: BMO SMART STEPS

Ok, so we knew people liked paper planes. This banner however, also created for Fjord using live action (also directed by Meld’s own Reilly Saso) and motion graphics generated more than 44 million impressions in only 6 weeks! Why, If we had a nickel for every one ‘a those we’d have $2.2 million. And we’d be in Fiji. Rockin’ it. Hard. At the very least, this one also made it into Applied Arts.

CLIENT: FJORD
PROJECT: BMO “HANDS ON - INVESTOR LINE”

When we built this banner for Fjord’s client BMO, we figured people might like a computer generated / live action produced paper plane that flew across screen. But just how much? Well gentle reader, they like them to the tune of 2 million impressions in like, an hour or something. Was it the CG? Was it the direction of Reilly Saso? Magic? Ask Applied Arts. They gave it the thumbs up in the 2009 book.

CLIENT: TAXI
PROJECT: 15 BELOW

We’d like to take an opportunity give a big shout out to our friends at Taxi whose 15 Below Project was recently recognized by Applied Arts. The goal of the project was to design and provide free coats to the homeless that could be insulated with newspaper. If that sounds awesome, it’s because it is. Congrats. We’re happy to have been able to help out. Yay Taxi!

CLIENT: GRIP LIMITED
PROJECT: HONDA FIT

AWARDS: SILVER - THE ADCC; INTERACTIVE DESIGN - BUSINESS TO CONSUMER

CLIENT: TBWA
PROJECT: NISSAN VERSA

In conjunction with the automaker’s “Good Decision” ad campaign, visitors to NissanGoodDecision.com are matched with a Nissan car and are given an augmented reality experience. We’re already getting some nice press at Marketing magazine

Update: Thanks to Rob Ford at the FWA for awarding us “Site of the Day” woot woot!

CLIENT: TBWA CHIAT DAY TORONTO
PROJECT: BOUNCE YOUR VERSA

There are easier ways of getting around town, but few are more fun than bouncing in a Nissan Versa! If you own a Nissan Versa you can give it a shot on your own, if not try it on the interweb with our latest interactive piece we just finished for TBWA Toronto.

Update: Winner of Applied Arts, Interactive Media! Go Meld Go!

The stoke was as high as Tommy Chong, (the cool one), circa 1986 when the news broke over here on Dufferin St. So, in keeping with our grand pursuit of unparalleled excellence, we are proud to announce the following:

CLIENT: BMW MINI
AGENCY: TAXI

Our work for this site included producing and directing stereoscopic 3D video - the first time this had ever been done for a major website. So novel was the spectacle, that it required spectacles of its own - aha! 3D glasses were given out at Mini dealers or through the mail to give site visitors the complete experience.

CLIENT: NIVEA CREAM FOR MEN
AGENCY: TBWA TORONTO

MELD’s work on this rich media banner included repurposing broadcast production techniques for the web including green screen shoot, compositing, 3D motion graphics and some ultra cool transitions to take the ad’s star, “Guy in Towel” out of his comfort zone for conceptual and comedic purposes. In conclusion, thanks to all of our great clients. And to our parents. Oh, and to our wives.

CLIENT: BMW MINI
PROJECT: DOMINATRIX
AWARD: GOLDEN CYBER LION

A microsite designed by TAXI to show how MINI can give total control over winter driving conditions. MELD worked as visual effects consultants on the day of the shoot (yes it was fantastic) and composited the piece together in After Effects. Our colleagues at Pixelpusher built the back end of the site as well as the flash animations.

CLIENT: CHUM
PROJECT: STREET KIDS INTERNATIONAL
AWARD: MELD WINS GOLD + SILVER AT PROMAX/BDA ’03

There’s an old saying… —Good things come to those who pull 10 all-nighters in a row and forgo basic hygiene to get the job done.—The good things that came to Meld Media were a GOLD at the BDA Awards and a Silver at PROMAX for our “Street Kids International” Public Service Announcement.