CLIENT: LCBO
PROJECT: SHAKE IT UP

LCBO asked MELD to produce 4 commercials to highlight their summer drinks promotion. Our team had one week to produce four spots and get them to air. The spots had to be tight with the brand and in-line with the current look for the promo. The LCBO was ecstatic about the spots, which helped contribute to a 8.2% sales increase in their spirits category.